We’ll all have heard of companies having ‘Business Models’ but what are they all about? Does my business need one and how could it help?
Essentially a Business Model is a company’s plan for making a profit. It identifies the products or services the business will sell, the target market it has identified, and the expenses it anticipates.
Have a look at Harvard Business Reviews (HBR) 2 minute video explainer on the area.
https://hbr.org/video/5072479512001/the-explainer-what-is-a-business-model
